Watch Out – Even China is Going Multilingual

To satisfy the growing demand by thousands of Shanghainese to learn a foreign language, training courses are springing up around town. The enthusiasm for multilingual skills bodes well for the country and city as the 2008 Olympic Games and 2010 World Expo draw nearer, surprisingly pre-school children are also joining the third language craze. Many parents want their child to …

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Hot Types – Trend Setting in Advertising Land

Michael Guy of the Atlas Talent Agency in Manhattan notes that the call for Latino performers is not restricted to Spanish-language commercials for cable. He points to a series of mainstream Verizon ads that feature an Anglo dad, a Latina mom, and bilingual children. “I don’t think that’s something we’d have seen five years ago, never mind 10,” he says…

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English Ebbs As World Language

The idea that English will become the world language is outdated. Instead, its major contribution will be in creating new generations of bilingual and multilingual speakers, a British language expert says in a new analysis. English-only speakers may find it difficult to fully participate in a multilingual society…

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Musing about losing one’s mother tongue

Daniel told me that his mother, who was born in Mexico and immigrated to the United States as a child, suffered from racial prejudice in California, much of it because she didn’t speak English. She decided that her children wouldn’t live through the same humiliations; so her children would speak only English. In retrospect, Daniel understands his mother’s love and …

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Bilingualism’s Brain Benefits

Bilingual speakers are better able to deal with distractions than those who speak only a single language, and that may help offset age-related declines in mental performance, researchers say. The team hypothesized that the ability to hold two languages in the mind at the same time, without allowing words and grammar from one to slip into the other, might account …

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Parents want nannies fluent in another language to help tutor their tots

Many Bay Area parents seek caregivers fluent in another language and culture. The nanny agency Bay Area 2nd Mom in Palo Alto has seen a sharp increase in the last five years in requests for caregivers who speak a language other than English, said co-founder Uday Koppikar. Helen Riley-Collins, president of Aunt Ann’s In-House Staffing in San Francisco verifies the …

sfdjina@gmail.comParents want nannies fluent in another language to help tutor their tots